For contractors

I'll build you a
$10,000 website
for FREE!

Twenty years building premium software, brought to local trades. I'll build yours first. Have a look, and if you don't want it you pay me nothing.

Keep it and it's $297 a month. Stop any month you like.

Build mine free

No setup fee. Nothing to sign. One shop per trade, per town.

Three contractor websites on phones: a plumbing shop in dark colours, a heating shop in light colours, and a texting panel replying in seconds.
Danny Broughan

Danny Broughan

20 years building premium software

For the last 20 years, I've been building websites and apps for big companies, and millions of users. All focused on the best user experience possible.

There are contractors like you in my own family, and I have seen what gets sold to them. So I am giving my expertise to local contractors, and you'll deal with me the whole way through. This only works if it earns money for you, which is exactly how it should be.

Your website should be your best salesman.

Most of them are quietly costing their owner work instead. There are three ways it happens.

They ring and nobody picks up.

Most people will not leave a message. They ring the next name on the list, and you never hear about it.

They never find you at all.

Old site, or no site, and they click the next result. That job was yours and you will never know it existed.

The big jobs get put off.

A price on its own is easy to say no to, so the replacement waits another winter and somebody else does it.

78%

78 out of 100 people hire whoever gets back to them first.

Not the cheapest. Not the best. The first one to answer. That's the whole game, and it's exactly what a page like this is built to win.

A finished contractor website shown in a browser window.

Here's what you get.

To get a page like that built properly, this is who you would normally have to hire, and what each of them would charge you.

  • A UX designer

    Works out what your customers need to see, and what order to put it in so they actually ring you.

    $900 Free
  • A web designer

    Draws every screen, on a phone first, in your colours and not off a shelf.

    $2,000 Free
  • A copywriter

    Writes every line on the page. Plain talk, aimed at getting the phone to ring.

    $1,100 Free
  • A developer

    Codes the thing so it opens fast, works on every phone, and does not fall over.

    $6,000 Free

Total

$10,000 Free

Then, to keep it live

$297/month

Hosting, the security padlock, backups, your web address, your Google listing kept right, a one page report every month, and any change you want at any time for nothing. Stop any month you like. It stays up while you're paying and the web address is yours either way.

Agencies that build these for trades normally charge somewhere between $3,000 and $10,000 a month, and most of them tie you in for a year. Have a look around and see for yourself.

So here's how yours would fix it.

Every bit of the page has one job: get somebody to ring you.

A heating website on a phone in a light colour scheme, with a big headline and a blue call button.

When they want to ring you

One tap, from anywhere on the page.

The call button follows them the whole way down. No hunting for a number, no going back to Google.

A payment calculator showing $181 a month, a slider for job size, and buttons for 24, 36, 60 and 84 months.

When it's a big job

$8,500 turns into $181 a month.

They drag the slider themselves and watch the number drop. The job stops being a decision they put off.

A texting panel on a plumbing website replying in seconds and offering options like a leak or a burst pipe.

When you can't get to the phone

It answers and books them in.

Nine at night, up a ladder, on another job. They get a reply straight away and a slot in your diary.

A plumbing website in a dark colour scheme with an amber call button and a big headline.

When they are sizing you up

It looks like a shop worth ringing.

Your logo, your colours, your reviews. The two shops on this page are both mine and they look nothing alike.

Those two shops are made up, so I can show the work without putting a real customer's name on the internet. Yours would have your name and your own reviews on it.

How it works.

Three steps, and you can walk away at any of them.

  1. I build it first.

    Your name, your trade, your colours, your real reviews. Takes me about a day and you have not spent anything.

  2. You go through it with me.

    Fifteen minutes, line by line. Change whatever you want. Don't want it at all? You pay nothing and I'll leave you be.

  3. It's live inside a week.

    Then it's $297 a month. Stop any month you like, and the web address stays yours whatever happens.

So why would I build you a $10,000 website for free?

Fair question. Three straight answers.

  • Because you'd never take my word for it.

    You have probably been promised a great website before and ended up with a page nobody rings. So I'm not going to pitch you. I'll build it, you look at the actual thing, and you decide from there.

  • Because there's no build fee to hide behind.

    Most of the money in this trade is made up front, which means a fella can sell you a site, take the cheque and stop caring. I take nothing to build it. I only earn while you're happy to keep it, so it has to keep working.

  • Because I've watched my own family get sold rubbish.

    There are plumbers and electricians in my family, and I have seen what gets sold to them. Things they did not need, priced like they would not know the difference. I know exactly what this work is worth, and I would rather it went to people like them.

What's your shop called?

That's the only thing I need to make a start. I'll build it, send you a link, and you tell me straight whether it's any good. Costs you nothing either way, and there's nothing to sign.

Or just email me: [email protected]

Build mine free